Vol. 2 No. 1 (2025): Human Resource and Marketing Management

JADBM presents a comprehensive collection of research articles, case studies, and reviews focused on contemporary issues in management and organizational practices. This edition explores a wide range of topics, including strategic management, human resource development, leadership, organizational behavior, innovation, and sustainability in business operations.

Key highlights include:

  1. Strategic Management and Business Growth: Articles addressing innovative approaches to competitive advantage and long-term business planning in dynamic markets.
  2. Leadership and Organizational Change: Insights into effective leadership strategies and frameworks for managing organizational transformation.
  3. Human Resource Management: Studies on employee engagement, talent management, and the impact of workplace culture on productivity.
  4. Sustainability and Corporate Social Responsibility: Research on integrating sustainable practices and CSR into core business strategies.
  5. Technology and Innovation in Management: Articles exploring the role of digital transformation, AI, and emerging technologies in reshaping management practices.

This issue aims to provide valuable insights for academics, practitioners, and policymakers, fostering a deeper understanding of the challenges and opportunities in modern management. With contributions from leading researchers worldwide, the journal continues to serve as a platform for the exchange of knowledge and ideas in the field of management.

Published: 30-04-2025

Articles

  • Customer Satisfaction Based on Store Atmosphere and Service Quality at Toko SRC Dede Majalengka

    Anna Siti Hasanah, Ahmad Kamaludin, Gita Kartika Sari, Imma Ismaniar (Author)
    1-9
    DOI: https://doi.org/10.71266/atgcs769

  • The Influence of Employee Empowerment and Compensation on Employee Performance at PT BPR Majalengka Jabar

    Asep Arifani Siswanto, Sudibyo Budi Utomo, Eli Dahlia, Tuti Yuliawati (Author)
    10-16
    DOI: https://doi.org/10.71266/4tpd1483

  • Marketing Strategy at Arya Hotel Kadipaten, Majalengka Regency

    Ezki Dwi Nugraha, Yelsha Dwi Pasca, Gita Kartika Sari, Mochamad Anjar Albagja (Author)
    17-20
    DOI: https://doi.org/10.71266/fpacyy74

  • The Effect of Work Commitment and Job Satisfaction on Employee Performance of PT Bank Mandiri Kcp Kadipaten, Majalengka Regency

    Moh. Irfan Amirullah, Ade Sobariah Hasanah, Dini Tiara Tajriani, Rahmatika Siregar (Author)
    21-25
    DOI: https://doi.org/10.71266/11xsg916

  • The Effect of Work Experience and Job Promotion on Employee Performance at PT Leetex Garment Indonesia, Majalengka Regency

    Renita Sri Mulyati, Yelsha Dwi Pasca, Dini Tiara Tajriani, Eko Prasetyo (Author)
    26-32
    DOI: https://doi.org/10.71266/zfj0nw50

  • The Impact of Mobile Banking Applications on Customer Satisfaction: A Case Study of BSI Mobile

    Zulfikar Fauzi, Muhammad Fikry Januar, Rosena Shintabella (Author)
    33-38
    DOI: https://doi.org/10.71266/at8ap949

  • The Role of Brand Image and Brand Trust in Influenced Brand Loyalty (Survey of Matahari Department Store Cirebon Reward Card Users)

    Muhammad Fikry Januar, Rosena Shintabella, Zulfikar Fauzi, Dede Ibrahim Maulana, Solihin (Author)
    39-43
    DOI: https://doi.org/10.71266/rh8z2392

  • Continuance Intention on Online Shopping A Systematic Literature Review

    Emi Amelia, Ade Sobariah Hasanah, Gita Kartika Sari, Yelsha Dwi Pasca (Author)
    44-60
    DOI: https://doi.org/10.71266/2679t112

  • The Effect of Service Quality and Trust on Customer Satisfaction at Bank BNI Syari'ah Cirebon

    Dede Ibrahim Maulana, Solihin, Muhammad Fikry Januar, Gilang Pratami (Author)
    61-74
    DOI: https://doi.org/10.71266/ks8kb328